Chinese government officials destroyed more than six tons of ivory that had been illegally smuggled into the country, signaling that Beijing is willing to play a greater role in protecting dwindling elephant populations.
But the effort faces an uphill battle in a China, where increasingly affluent consumers are demonstrating a growing appetite for ivory and other products that threaten wildlife. China also still allows sales of some ivory domestically, which wildlife groups say helps ivory smuggling.
And this from the same WSJ article:
A study by the Convention on International Trade in Endangered Species of Wild Fauna and Flora, or CITES, in 2012 found that China is the only country in East Asia where demand for ivory is expanding in line with household incomes.